What We Do to Market Your Home

It's all about finding and attracting buyers for your listed home! Below is a list of a few reasons why our marketing is among the best in local real estate. Our marketing plan for your home will include some (or all) of the following:

Advertising
Coastal San Diego Homes spends thousands of dollars each year on promotion for properties. Personalally promoting homes, plus advertising and Internet exposure generates the highest number of prospects. This draws consumers who are in the home buying process to seek out Coastal San Diego Homes.

Photography
Professional photography of your property will be arranged to ensure the highest quality reproduction in the various media uses. Coastal San Diego Homes uses professional photographers who work personally with each residence’s photos. Virtual Tours on our Web site are also available allowing you access to tour our properties from anywhere.

Magazines
We advertise in many local, regional and global publications year-round. Here are just a few that we sometimes use:

• Ranch & Coast – A monthly published in RSF by Rocket Publishing Company, Inc.
• Dream Homes - Dream Communications, Inc. is the foremost publisher of luxury real estate magazines in the United States. DREAM HOMES is the best real estate publication in southern California's history, and has been published for over 15 years.
• Distinctive Homes Magazine - Distinctive Homes Magazine is the only magazine that is home delivered to 7000 homes per month in San Diego County.

Direct Mail
We work with our own extensive mailing lists to produce a highly qualified list of prospects. These prospects receive newsletters, property brochures, seasonal postcards and market reports.

Focused Mailings Work Better - Our post card mailing goes to prospects that are likely to be attracted by your offer, and have a proven track record of acting upon offers that interest them.

Newspaper Advertising
Coastal San Diego Homes advertises in the Union-Tribune. Also, we run an ad promoting our Web site in the Union-Tribune.

The Internet

CSD-Homes.com
Our Web site provides a comprehensive online guide to real estate and the communities in the North County area. Every listed property in the SD County MLS can be viewed on our Web site. By providing the best online marketing for our clients, we also provide the most exposure to potential buyers. We continue to maximize internet exposure through top search engine placement. Over 70% of all home sales begin with the buyer going online. Many home buyers allege the quality of the content on a Web site will determine whether they continue using it to search for their next home.

Our Web site features individual properties as well as general information on our company and real estate opportunities in the area. This allows visitors real time access to the most comprehensive real estate information available. Your property can also be listed as a “Featured Property” on our home page.

Our commitment extends to providing the best tools in online real estate marketing, including the "E Mail Alert" tool which allows prospective buyers to select their purchase criteria and be notified via email when a matching property becomes available. Also, an electronic postcard is now created online for every property to send to clients or share with family and friends.
Multiple Web Sites Listings - Your home is automatically listed on multiple Web sites -- with no additional fee! Our real estate listing network often includes several high traffic and widely used Web sites including Google Real Estate, Yahoo Real Estate, SignOn San Diego Real Estate Classifieds, Local.com, and others.

Open Houses
Our agents conduct tours and open houses of your property on a regular basis for realtors and the public. Coastal San Diego Homes encourages our office staff to conduct their sales meetings at various listed properties, allowing our sales people to become even more familiar with your property's features.

Affiliations
As the leaders in coastal San Diego real estate, Coastal San Diego Homes maintains the local expertise matched with great marketing exposure these clients expect. Coastal San Diego Homes carefully selected the largest and most powerful worldwide real estate affiliations. These connections through the special Real Estate networks such as Realtor.com provide unmatched international exposure and the most important referral network with the best of the best.

Yard Signs
We use yard signs and other signs in conjunction with promotions. We have some unusually creative promotions, and we also use some basic tried and true methods to show the property on a given day.

Multiple Listing Service
Listing your home on the Multiple Listing Service assures that thousands of real estate agents across the country will have access to the details and images of your home.

Virtual Tours and/or Videos
We are one of the few companies who regularly do virtual tours or video our properties to provide the most compelling online experience for potential buyers.

Creative Solutions
Coastal San Diego Homes can use "Creative solutions" to use to attract buyers. "Creative solutions" include seller financing (seller provides first or second mortgage), lease purchase options (rent to own), deed subject-to (title is assigned subject to payment of an existing mortgage), and other methods which broaden the spectrum of possible buyers in an increasingly hostile lending climate.

Realistic Understanding of the Market
Coastal San Diego Homes understands your market. Let's face the facts, property values have been declining since 2006 and this trend is expected to continue through 2009 or longer. Real Estate values are a matter of supply and demand like anything else. Demand is dramatically affected by the ability of buyers to obtain financing.

If you are a seller, you need a competitive edge, and Coastal San Diego Homes can provide that edge for you. Contact us today!